Apple beats out Samsung to become world’s top – Business News
Apple’s smartphone shipments in 2025 are anticipated to top Samsung’s for the primary time in over a decade and become the world’s main vendor of smartphones, in accordance to a new report.
An evaluation by Counterpoint Research discovered that world smartphone shipments will rise by 3.3% 12 months over 12 months in 2025, with a lot of the gain pushed by Apple.
Shipments of iPhones are anticipated to climb 10% 12 months over 12 months in 2025, partly as a result of of growing demand for the iPhone 17 sequence in key areas.
Counterpoint projected that Apple’s shipments will attain 19.4% in 2025, which might make Apple the world’s main smartphone producer for the primary time since 2011.
Samsung’s shipments are anticipated to increase 4.6% 12 months over 12 months and attain a world share of 18.7%, slipping out of first place for the primary time in over a decade.
“Beyond the highly positive market reception for the iPhone 17 series, the key driver behind the upgraded shipment outlook lies in the replacement cycle reaching its inflection point,” stated senior analyst Yang Wang.
“Consumers who purchased smartphones during the COVID-19 boom are now entering their upgrade phase. Furthermore, 358 million second-hand iPhones were sold between 2023 and Q2 2025. These users are also likely to upgrade to a new iPhone in the coming years.”
Apple has beat out Samsung in world smartphone shipments for the primary time since 2011. REUTERS
That base of shopper demand is anticipated to help Apple retain its newly regained lead amongst smartphone producers by way of 2029, in accordance to the evaluation.
Samsung’s strategic transfer to the A sequence is anticipated to reinforce momentum in rising markets by way of its stronger specs and aggressive pricing, whereas, in mature markets, Samsung’s transfer to premium choices is anticipated to help it defend market share, Counterpoint projected.
Chinese smartphone producers are anticipated to rely additional on abroad markets to fuel growth, whereas additionally transferring into higher-priced segments with premium options to increase profitability.
Counterpoint stated that diversification ought to enable the Chinese producers to strengthen their income, whereas their rankings in phrases of shipments are anticipated to maintain regular by way of 2029.
