Southern California brewery abruptly closes after – Business News
A beloved California brewery has closed its doorways after 12 years in business.
Electric Brewing Company in Murrieta abruptly closed on Saturday following an emotional social media announcement.
“We’ve been working through a possible sale for some time, and while many of you knew changes were coming, nothing was official until now,” the company wrote on Instagram. “Due to circumstances outside of our control, everything came together very quickly and our final day is sooner than we had hoped.”
The business abruptly closed final weekend following an emotional social media announcement. Instagram/@electricbrewingco
The space will probably be occupied by one other brewery, in keeping with an Instagram post. The company says they’ll retain their identify, recipes, branding, and mental property, and are contemplating reopening sooner or later.
“For now, we need some time to breathe, reset, and enjoy life without the constant struggle of keeping the brewery going,” the post continued.
“Thank you to our team, our regulars, our friends, our families, and everyone who walked through our doors over the years. You gave this place a life and a personality that went far beyond beer.”
First opened in 2014, Electric Brewing Company specialised in IPAs, stouts, and “unique flavor experiments.” The company additionally bought retail and wholesale instances and kegs.
The company says they’ll retain the rights to their mental property, and should reopen sooner or later. Instagram/@electricbrewingco
In an Instagram post, the company warned company to not steal branded objects from the companies. Instagram/@electricbrewingco
In a separate post, the companies’ house owners urged sentimental followers to not steal their branded merchandise.
“Since announcing our closing, glasses, artwork, signs and other items have started disappearing from the brewery — even the keg we use to hold the front door open,” they wrote.
“We completely understand wanting something to remember Electric Brewing by. But taking things without asking, especially while we’re already going through the difficult process of closing, is a terrible way to remember this place.”
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Customers shared their disappointment in regards to the closing within the post’s feedback.
“So so sad that you’re closing but completely understand. Wishing you nothing but the best. We will miss visiting,” one commenter wrote.
“Oh man. What a bummer. Some of my favorite beer memories and friends made.” stated one other.
“Had no idea you guys were closing and now I’m stunned…. Good luck on the future but what a blow for the beer scene in our area. Some of the best quality offerings for years,” a third commenter shared.
Fans expressed disappointment on the brewery’s sudden closure. Instagram/@electricbrewingco
In lieu of taking unauthorized souvenirs, the company urged its helps to share their favourite reminiscences of the space.
“We want the things that leave this brewery to leave with a story and our blessing — not because someone walked out with them when nobody was looking,” they wrote.
“Help us finish this thing the same way we built it — as a community.”
The closure comes as lots of of employees put together to be laid off from West Coast beer company Stone Brewing. In May, the company was bought to Firestone Walker Brewing Company and Duvel Moortgat USA.
Following the sale, the company will lay off off 58 employees in late October earlier than chopping a complete of 220 workers at three areas in Escondido, CA., in keeping with a notification letters filed with the state.
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