Joey Logano beats Kyle Larson and Ryan Blaney to – Sports News
Joey Logano is successful each on and off the racetrack after the No. 22 Ford driver earned a $1 million bonus for his continued efforts to promote NASCAR.
Over the years, Logano has not often shied away from voicing his ideas on the present state of NASCAR. Last week, the 35-year-old appeared on ESPN’s ‘First Take,’ during which he mentioned his inspiration drawn from Tom Brady and the Cup Series’ plans to broaden internationally.
Logano’s willingness to routinely converse his thoughts and raise awareness for motorsports has earned him a good-looking payday as he completed forward of all Cup Series drivers within the first time period of NASCAR’s new Driver Ambassador Program.
The inaugural initiative rewards drivers for selling NASCAR via completely different avenues, with factors distributed to those that endorse the game via interviews and public appearances. Former champions are awarded additional factors, whereas high-quality shows can moreover earn better rewards.
Once the mud lastly settled on the primary time period of the Driver Ambassador Program following the Great American Getaway 400, Logano completed atop the leaderboard, adopted by Kyle Larson and Ryan Blaney. According to Sports Business Journal’s Adam Stern, Ross Chastain, Daniel Suarez, Chase Elliott, William Byron, Kyle Busch, Austin Dillon, and Chase Briscoe rounded out the remaining of the highest 10, respectively.
The financial payouts lower in dimension going down the leaderboard, with the last-place driver receiving roughly $7,500 during every time period of the Driver Ambassador Program. The initiative is being funded by a portion of NASCAR’s latest $1.1 billion media rights deal.
Logano has embraced the Driver Ambassador Program with open arms, not too long ago stressing the significance of growing NASCAR’s following by showcasing the game throughout untapped platforms.
When requested if he’d like to make one other look on ‘First Take’ alongside Stephen A. Smith, Logano replied: “I mean, if they invited me on again, I would do it again. That would be fine with me. I don’t think [Smith and I] were ever not buddies, but it was cool.
“The media tour stuff we did this week and other drivers have been doing lately, it’s all good stuff reaching out to areas we typically wouldn’t be, so it’s all good.”
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Logano moreover voiced his help for the Cup Series’ enlargement into abroad markets, however acknowledged that it received’t be simple. “I think all sports, you know, have some kind of national appeal,” he advised Smith. “And you see this in different sports activities too, as they begin to go overseas a little bit and simply do a sport or two in numerous international locations. Well, identical factor for NASCAR.
“What I’m saying logistically, it’s a little harder for us, because we’re not just taking the team — we’ve got to take the car and all the parts and the pieces, and it’s just a lot.
“But we’re able to accomplish that and I think, yeah, you got to step out of your comfort zone, right? And this weekend, last weekend, I mean, we were doing something that’s outside of our comfort zone, but it went really, really smoothly.”
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