Amazon developing consumer AR glasses to rival – Business News
Amazon.com is developing augmented actuality glasses for shoppers, the Information reported on Wednesday, citing two people with data of the plans, a transfer that might put the company in competitors with Facebook proprietor Meta.
The glasses, internally codenamed “Jayhawk,” will embody microphones, audio system, a digital camera and a full‑colour show in a single eye, the report stated.
Amazon is aiming to roll out the product to shoppers in late 2026 or early 2027.
Amazon’s “Jawhawk” glasses are deliberate for release late subsequent yr or early 2027, The Information reported. REUTERS
Amazon declined a Reuters request for touch upon the report.
The project would mark Amazon’s entry into the consumer AR‑glasses market.
The company has already been engaged on specialised eyewear for supply drivers, Reuters reported final yr.
Those eyeglasses would supply flip‑by‑flip navigation on a small screen alongside routes and at every stop, Reuters reported on the time.
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Both fashions use the identical underlying show technology, in accordance to The Information.
The consumer model could have a full‑colour show and a sleeker, much less cumbersome design than the supply model, the Information reported.
The supply‑employee glasses may debut as quickly because the second quarter of 2026, with an initial manufacturing plan of about 100,000 items, the report stated.
Meta launched its Ray-Ban Meta in 2023, which has offered within the hundreds of thousands. AFP by way of Getty Images
Amazon’s consumer AR glasses would compete immediately with Meta Platforms, which is anticipated to unveil a new model of its AR glasses at its Connect convention subsequent week, in accordance to media stories.
Meta partnered with EssilorLuxottica’s Oakley earlier this yr on AI‑powered good glasses, following the success of its Ray‑Ban Meta line, which has offered within the hundreds of thousands since its 2023 launch, media stories stated.
