Andrew Yang has started a new wireless company, – Business News
Former presidential candidate Andrew Yang constructed his 2020 run round a “Freedom Dividend,” promising $1,000 a month for each grownup. Now he’s making an attempt to put money back in Americans’ arms along with his newest enterprise, by slashing their cellphone payments.
On Tuesday, he introduced the launch of Noble Mobile, a wireless provider that prices $50 a month for limitless knowledge. The company launches on the heels of a $10.3 million spherical of seed funding led by Yang, Scott Galloway and Corazon Capital.
Andrew Yang, who spoke with NYNext, has introduced that he’s behind a new wireless provider, Noble Mobile. NY Post
The provider is, Yang mentioned, the primary of its sort to pay customers back for the info they don’t use — basically incentivizing much less time spent glued to screens.
“We say ‘Look up, be fully present, touch grass,’” Yang mentioned. “But in actual life we bust out the cellphone and ignore that individual sitting throughout from us on the dinner desk. Hopefully Noble Mobile can change that.
“We don’t want to be extracting your attention. We don’t want to be extracting from your wallet,” Yang, who will function Noble’s CEO, informed NYNext.
The entrepreneur likens the model to the one Mark Cuban adopted at Cost Plus Drugs: Buy in bulk, cut markups, move financial savings on.
Just as Mark Cuban’s Cost Plus Drugs cuts out the middlemen to sell drugs at near-cost, Noble Mobile applies the identical model to wireless knowledge: Buying in bulk, slashing markups and passing the financial savings back to customers. Noble Mobile
“I thought, ‘Can we do this with data?’” Yang requested. “I used to be spending $140 a month on my Verizon invoice. I do know, I’m a chump, nevertheless it seems I’m not that uncommon.
“If we can lighten up what we call the ‘data tax,’ we can get the equivalent of billions of dollars back into people’s hands.”
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Reports fluctuate, however the average American is spending north of $100 per thirty days on their cellphone invoice, per J.D. Power and WhistleOut.
Unlimited knowledge plans, in the meantime, are ubiquitous however typically pointless; a 2024 Ericsson cell knowledge report confirmed the average North American makes use of simply 22 gigabytes per thirty days.
Each month, Noble Mobile customers can earn up to $20 back in the event that they use much less than 20 gigabytes of knowledge. Noble Mobile
Noble Mobile, which has partnered with apps like Calm, GetYourGuide and AgainMarket to offer promotions and unique presents to customers, is one of a slew of upstart cell digital community operators (MVNO) — carriers that don’t own community infrastructure, however as a substitute, lease entry from operators like Verizon, AT&T or T-Mobile (who Noble is working with).
Without overhead prices of towers and different groundwork, MVNOs can offer protection plans at considerably decrease prices.
Trump Mobile launched in June 2025, the identical month Jason Bateman, Will Arnett and Sean Hayes entered the telecom business with their own MVNO, Smartless cell.
Trump Mobile, which launched in June 2025, is a component of the latest wave of celebrity- and personality-driven MVNOs — cell digital community operators. Trump Mobile
Ryan Reynolds has been a part-owner and the face of Mint Mobile since 2019. Richard Branson launched Virgin Mobile manner back in 1999.
Yang mentioned that, within the early 2000s and 2010s when carriers had been nonetheless racing to construct out their networks, reliability may fluctuate. But right now, with 5G growth basically full and the three massive weapons operating at and even above capability, the hole has closed.
In 2019, Ryan Reynolds helped put MVNOs on the map when he grew to become the part-owner and face of Mint Mobile. Mint Mobile
“We all need our wireless coverage, but what we don’t need is to pay 100 bucks for something that should cost 40 to 50,” Yang mentioned.
Noble prospects who burn by much less than 20 gigabytes of knowledge a month can earn up to $20 back.
Savings might be tracked by an inner dashboard and redeemed at any time — or customers can maintain it within Noble, which presents an annual rate of interest of 5.5%.
This story is a component of NYNext, an indispensable insider insight into the improvements, moonshots and political chess strikes that matter most to NYC’s energy gamers (and people who aspire to be).
“Think of it as credit card rewards that grow over time, like a loyalty perk,” Noble Mobile co-founder and president, Zach Graumann, informed NYNext.
Adds Yang, “Look, I’m a capitalist, but capitalism can be designed to help us be financially healthier, mentally healthier, and out and about more, connecting with each other … I hope people [see that] this ties into a real vision for an economy that works for us.”
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