Costco announces collaboration with Nike and – Business News
Costco quietly dropped a new, unique Nike collaboration sneaker on Friday in a stunning transfer that despatched each clients and the resale market into a frenzy.
The Nike SB Dunk Low x Kirkland Signature Exclusive was launched in choose places, Nike advised FOX Business on Sunday. According to Women’s Wear Daily, the merchandise was dropped in New York, Oregon, California and Washington for $134.99.
In simply three days, the resale markup of the product skyrocketed to roughly 200% or more, with costs starting from roughly $400 to $1,000 on third-party websites together with StockX, eBay and GOAT.
The sneakers look like impressed by Kirkland’s signature sweatshirts, that are recognized for that includes the retailer’s in-house branding in black, grey and white picks.
The sneakers, adorned with a number of Kirkland emblems, are available a grey colorway with an exterior that resembles sweatshirt materials and an internal lining that mimics the pilled texture a sweater develops after repeated put on.
Kirkland’s emblem seems on each the lateral heel and the internal tongue, with the tongue tag studying “Nike Skateboarding Dunk Low Pro.”
Customers wait on line to buy a pair of Costco x Nike SB Dunk Low “Kirkland Signature” sneakers in Long Island City, New York on Jan. 30, 2026. Erik Pendzich/Shutterstock
The sneakers look like impressed by Kirkland’s signature sweatshirts, that are recognized for that includes the retailer’s in-house branding in black, grey and white picks. Erik Pendzich/Shutterstock
On the reverse aspect of the tongue is a label that mimics the white price tag sheets the retailer makes use of in-store, studying “Kirkland Signature Skateboarding Shore” for $135.00.
While the sneaker retails for $134.99, Costco is thought for embedding delicate meanings in its pricing. The “.99” in $134.99 sometimes denotes a regular-priced merchandise, whereas the “.00” in $135.00 might point out that the product is low in stock.
The shoe additionally comes with a detachable dangle tag designed to resemble a Costco Executive Membership card.
The sneakers, adorned with a number of Kirkland emblems, are available a grey colorway with an exterior that resembles sweatshirt materials and an internal lining that mimics the pilled texture a sweater develops after repeated put on. Erik Pendzich/Shutterstock
The sudden release comes after final 12 months’s leak of the collaboration, which supplied solely restricted particulars and left followers speculating concerning the design, pricing and general idea. Christopher Sadowski
Additionally, the insole options a massive Kirkland emblem, whereas the reverse aspect showcases an image of Costco’s well-known, inexpensive sizzling canines, full with a price tag of $1.50.
On the StockX platform alone, 660 pairs of the sneakers have been resold over the weekend, with the best sale reaching $600.
The sudden release comes after final 12 months’s leak of the collaboration, which supplied solely restricted particulars and left followers speculating concerning the design, pricing and general idea.
