UFC ends PPV model with $7.7BN TV deal after – Sports News
The UFC has introduced a groundbreaking TV deal with Paramount Plus and CBS, which is able to successfully finish the period of Pay-Per-View occasions.
The company has been in negotiations for some time forward of the top of the present streaming and TV deal, which comes on the finish of the yr. Netflix had been anticipated to take over from ESPN, whereas an extension to the present deal had additionally been steered.
Now, nevertheless, the combat company has signed a deal value $7.7 billion over the subsequent seven years, and can see each combat dwell on the Paramount Plus app.
Selected combat nights may also be broadcast on CBS, Paramount’s tv community. The deal, which is able to begin in 2026, means the UFC is shifting away from the present PPV model, with the present numbered occasions to be obtainable for followers at no additional price.
The deal solely applies to the U.S. market, which means a new broadcast companion might nonetheless be hunted for internataional rights packages.
Speaking after the deal was confirmed, UFC president Dana White praised the influence the new settlement may have, whereas hinting fighter purses might increase as a end result of the inflow of money.
He mentioned: “This historic deal with Paramount and CBS is incredible for UFC fans and our athletes.
“For the primary time ever, followers within the U.S. may have entry to all UFC content material with out a Pay-Per-View model, making it more reasonably priced and accessible to view the best fights on a large platform.
“This deal puts UFC amongst the biggest sports in the world. The exposure provided by Paramount and CBS networks under this new structure is a huge win for our athletes and anyone who watches and loves this sport.”
DON’T MISS…
Paramount CEO and Chairman David Ellison, who can be the founder of Skydance Media, has been within the information lately for supporting South Park’s mocking of President Donald Trump. And talking after the UFC deal was confirmed, the son of billionaire Larry Ellison defined how important it was for the new-look Paramount and CBS to be within the dwell sports activities business.
“Live sports continue to be a cornerstone of our broader strategy — driving engagement, subscriber growth, and long-term loyalty, and the addition of UFC’s year-round must-watch events to our platforms is a major win,” he mentioned.
“We look ahead to delivering this premium content material to thousands and thousands of followers within the U.S., and probably past.”
Stay forward of the sport with the newest developments within the sports activities world! Our web site is your final vacation spot for sports activities information, delivering complete updates, in-depth analyses, and knowledgeable insights into the fast-evolving realm of athletics. We deliver you each day protection on every thing from breakthrough coaching techniques and rising group methods to main bulletins which are setting the tempo within the sports activities industry.
Discover how these trends are redefining the aggressive panorama! Visit us usually for partaking and informative content material by clicking right here. Our meticulously curated articles cowl game-changing ways, investment alternatives in sports activities, and key milestones in in the present day’s dynamic athletic enviornment.
