Charlie Kirk honored by Steak ‘n Shake after viral – Business News
A Georgia businessman’s billboard tribute to Charlie Kirk is drawing national consideration within the wake of the Turning Point USA founder’s current homicide.
Wayne Robinson, president of Wayne Robinson Holdings, owns a Steak ‘n Shake location in Rome, Georgia. The Fifties-inspired chain serves milkshakes and burgers, and the Rome location is one of tons of throughout the nation.
Robinson instructed Fox News Digital he was devastated after Kirk was fatally shot within the neck whereas talking to viewers members at Utah Valley University on Sept. 10.
“I’ve always been a follower of Charlie,” mentioned Robinson, noting he was impressed by Kirk’s debates with college students on school campuses.
“He was bringing so many of those young people to Christ. … He touched me, and when the assassination happened, it was something that really wore heavy on me.”
A billboard in Georgia that honors Charlie Kirk is getting national consideration. AFP by way of Getty Images
Wayne Robinson, who owns a Steak ‘n Shake location in Rome, Georgia, instructed his advertising companions to put up a billboard that reads, “Charlie Kirk, 1993-2025,” adopted by the phrases, “Stand up, speak out, stay bold.” Wayne Robinson
The day after Kirk died, Robinson was compelled to behave rapidly. He alerted one of his advertising companions to “put something out there to honor Charlie.”
The billboard reads, “Charlie Kirk, 1993-2025,” adopted by the phrases, “Stand up, speak out, stay bold.”
“I don’t think he would have ever thought, in his wildest dreams, the response that would have taken place after he was assassinated.”
Within days, the response went viral with tens of millions of likes on X – and Robinson mentioned the native response “has been phenomenal.”
“I think it’s got 58,000 local comments. … People from outlying areas [are] saying they’re going to drive to my store just to eat lunch, eat dinner, just to pay respect for what I’ve done for Charlie,” Robinson mentioned. FOX News
“I think it’s got 58,000 local comments. … People from outlying areas [are] saying they’re going to drive to my store just to eat lunch, eat dinner, just to pay respect for what I’ve done for Charlie,” he mentioned.
Robinson’s location wasn’t the one Steak ‘n Shake spot that obtained an outpouring of prospects after the billboard went viral.
After Rep. Marjorie Taylor Greene, R-Ga., who represents Rome, shared an image of the billboard on social media, people throughout the nation mentioned they’d patronize the chain.
“Eating at Steak ‘n Shake because they put up a Charlie Kirk billboard,” one person wrote on X. “This is the second time this week, all because I saw they put up a billboard in Charlie’s honor.”
“Eating at Steak ‘n Shake because they put up a Charlie Kirk billboard,” one person wrote on X. “This is the second time this week, all because I saw they put up a billboard in Charlie’s honor.” jetcityimage – stock.adobe.com
“They should be rewarded for this with our business,” one other mentioned.
Robinson mentioned his store had obtained calls throughout the nation, from Michigan to Wisconsin to California, simply to say thanks.
“They took the time to physically find us, find our phone number at the store and call to say thank you for doing that,” he mentioned.
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Robinson mentioned Steak ‘n Shake’s company workplace contacted him shortly after the billboard went viral.
“They said, ‘You know, you’re supposed to get everything OK’d through corporate when you use the name Steak ‘n Shake on it, but we really like it,’” Robinson recalled.
“It reached [the Steak ‘n Shake owner], and he liked it so much he asked if they could have permission … to do this across the nation.”
Steak ‘n Shake did not immediately respond to Fox News Digital’s request for remark.
“He has started a revival across the country that has been so needed,” Robinson mentioned about Kirk. Getty Images
Although Robinson remains to be saddened by Kirk’s death, he mentioned he believes the 31-year-old’s legacy is “reaching a lot of people and changing a lot of minds.”
“He has started a revival across the country that has been so needed,” Robinson mentioned.
“I don’t think he would have ever thought, in his wildest dreams, the response that would have taken place after he was assassinated,” he added. “But the movement is great … and I just appreciate all that he did.”
Robinson’s billboard is one of many tributes to Kirk which have emerged previously two weeks.
Grooveberries Frozen Yogurt in Coeur d’Alene, Idaho, obtained backlash after honoring Kirk by way of stickers on its frozen yogurt cups.
Last week, a group of Kirk supporters petitioned Starbucks to honor him by including his signature tea order to menus nationwide.
